Wise
Tide
How do Wise and Tide compare?
Tide and Wise are prominent players in digital banking, each catering to specific needs and audiences with distinct features.
Tide is a UK-based platform tailored for small and medium-sized enterprises (SMEs), freelancers, and entrepreneurs. It excels in business-centric services, offering quick account setup, integrated invoicing, and efficient expense management. Tide’s multi-user access enables team members to operate a single account, making it ideal for collaborative business environments. It supports various payment types, including faster payments, BACS, and CHAPS, providing a comprehensive suite for managing day-to-day business finances.
Wise, formerly known as TransferWise, gained recognition for its affordable international money transfers, using real exchange rates without hidden fees. Over time, Wise expanded to include multi-currency accounts for individuals and businesses, enabling users to hold, send, and receive money in multiple currencies. This is particularly useful for freelancers, travelers, or businesses with international operations. While Wise does offer business accounts, its features focus on international transactions and multi-currency management rather than comprehensive business banking.
Both Tide and Wise prioritize a mobile-first experience and are regulated to ensure secure fund handling. Tide stands out as a full-service banking solution for businesses operating primarily within a single country, while Wise is better suited for individuals or businesses frequently managing money across currencies.
In conclusion, Tide caters to SMEs and freelancers needing robust business banking tools, while Wise is designed for straightforward banking with a focus on international transactions. Choosing between them depends on whether your needs center around complex business management or multi-currency operations.
Founded: 2011
Headquarters: London, UK
Users: +16 million
Countries available: 56
Account plans: multi-currency accounts
Founded: 2015
Headquarters: London, UK
Users: +1 million
Countries available: United Kingdom
Account plans: 4 plan options
Other comparisons about Wise and Tide
Why use a digital bank?
Affordable fees and attractive pricing
With their digital-first approach and reduced operating costs, neobanks often offer highly competitive fees compared to traditional banks. Many neobanks minimize or eliminate fees for services like account maintenance and transactions, and some even provide enhanced interest rates on savings and loans. This cost-efficiency appeals to individuals and businesses focused on maximizing financial value without the typical expenses of traditional banking.
Quick account setup and hassle-free onboarding
Opening an account with a traditional bank is often a slow, paperwork-heavy process. Neobanks streamline this experience by using technology to offer a quick, fully online onboarding. Some even provide instant approval, allowing users to start banking within minutes. This efficiency and ease make neobanks an attractive option for people who want fast, paperless access to financial services.
Intuitive design for easy navigation
Advanced budgeting and financial tracking tools
Neobanks often come equipped with advanced financial tools built right into their apps, giving users insights into spending patterns, budgeting help, and real-time transaction categorization. For businesses, this translates into improved financial control and clear visibility over cash flow. With features like expense tracking and financial analysis, neobanks empower individuals and businesses to make informed, data-driven financial decisions, setting them apart with their strong focus on financial management.
Responsive support and community involvement
Neobanks focus on customer satisfaction with quick, accessible support through multiple channels like in-app chat, email, and even social media. Traditional banks can sometimes have slower, more bureaucratic service, but neobanks use technology to deliver faster, more tailored responses. Many also build a sense of community through online forums and events where users can exchange tips and insights, fostering a collaborative approach to banking.