Wise
Vivid
How do Wise and Vivid compare?
Wise and Vivid are two digital financial service providers with unique focuses that cater to different user needs.
Wise (formerly TransferWise) is dedicated to international money transfers and currency exchange, providing a transparent platform with low fees and real-time exchange rates. It’s an ideal choice for users who frequently send money across borders, offering multi-currency accounts and debit cards that support seamless global transactions.
Vivid, in contrast, is designed to help users save and invest, emphasizing features like customized investment portfolios and cashback rewards. Users can earn on everyday purchases and save on international transactions, making Vivid appealing for those who want a well-rounded personal finance solution that includes investment options.
Both platforms offer free basic accounts but differ in pricing structures. Wise charges fees for money transfers and currency exchanges, while Vivid’s revenue model includes fees for specific premium services.
In summary, Wise is a strong choice for users focused on cost-effective international transactions and currency flexibility, whereas Vivid is better suited for those interested in saving, earning cashback, and building investment portfolios.
Founded: 2011
Headquarters: London, UK
Users: +16 million
Countries available: 56
Account plans: Personal users and Businesses
Founded: 2019
Headquarters: Berlin, Germany
Users: +500,000
Countries available: 30
Account plans: Personal users and Businesses
Why use a neobank?
Affordable fees and attractive pricing
With their digital-first approach and reduced operating costs, neobanks often offer highly competitive fees compared to traditional banks. Many neobanks minimize or eliminate fees for services like account maintenance and transactions, and some even provide enhanced interest rates on savings and loans. This cost-efficiency appeals to individuals and businesses focused on maximizing financial value without the typical expenses of traditional banking.
Quick account setup and hassle-free onboarding
Opening an account with a traditional bank is often a slow, paperwork-heavy process. Neobanks streamline this experience by using technology to offer a quick, fully online onboarding. Some even provide instant approval, allowing users to start banking within minutes. This efficiency and ease make neobanks an attractive option for people who want fast, paperless access to financial services.
Intuitive design for easy navigation
Advanced budgeting and financial tracking tools
Neobanks often come equipped with advanced financial tools built right into their apps, giving users insights into spending patterns, budgeting help, and real-time transaction categorization. For businesses, this translates into improved financial control and clear visibility over cash flow. With features like expense tracking and financial analysis, neobanks empower individuals and businesses to make informed, data-driven financial decisions, setting them apart with their strong focus on financial management.
Responsive support and community involvement
Neobanks focus on customer satisfaction with quick, accessible support through multiple channels like in-app chat, email, and even social media. Traditional banks can sometimes have slower, more bureaucratic service, but neobanks use technology to deliver faster, more tailored responses. Many also build a sense of community through online forums and events where users can exchange tips and insights, fostering a collaborative approach to banking.